Graeme Harper suggests that to know your audience, we as authors should “spend time in bookstores and online to see what readers are reading” (Harper 2013, p. 59). As a fulltime blogger and author I have found this to be true in practice and in theory. Prior to beginning my Masters I was a multi blog author and my statistics were modest. Since starting my Masters, my Official blog’s daily statistics have altered from 7-9 visitors a day, with 18 visits to between 300 and 400 visitors a day with 1000 to 1300 visits daily(Eastland 2017). Jerrrymanders (Jerrymanders 2017) multi blog project is receiving between 22 visitors and 80 visits without any promotion through social media (Eastland 2017). Prior to 2017, I ran a political blog where I composed over 800 articles, some 2000 words in length, over a 3-yr period, that too rated highly as the content remained fresh, new and relevant to its intended audience. This validates Leach’s, “repository of writing” (Leach 2013, p. 223) idea. The use of hypertext and netiquette (Shea, V 2017) are essential to bring an all round experience to the creator and consumer (Anae 2017).
I undertook a small study before deciding on how best to portray the Jazzman of Jerrymanders (Jerrymanders 2017, Jazzman). I found an extremely large FaceBook group consisting as of 123,504 people. Of this group, Jerrymanders pulls in approximately 1% (PHAW 2017). It is not a very pleasant site, but as a blogger seeking an audience for a not so very pleasant character, the Jazzman fits well.
Anae, N 2017, Types and forms of online writing, PowerPoint presentation, CF08: Master of letters, CQUniversity e-Units, http://moodle.cqu.edu.au
Eastland, K 2017, Karen Eastland, viewed 22 September 2017, http://www.kareneastland.id.au
Jerrymanders, 2017, Jazzman, in Jerrymanders, viewed 22 September 2017, https://jerrymanders.com/jazz-man
Leach, H 2013, Poetry for People Who Don’t Like Poetry, in The Road to Somewhere: A Creative Writing Companion, Palgrave Publishing
PHAW 2017, Perth Have a Whinge, in FaceBook Groups, viewed 22 September 2017, https://www.facebook.com/groups/perthhaveawhinge
Shea, V 2017, The Core Rules of Netiquette, viewed 22 September 2017, http://www.albion.com/netiquette/corerules.html