Creative writing, stories from the heart to what a lark. Spotting the inciting incident either occurs naturally, or with a lot of blood sweat and tears. Either way, the author/artist works hard to reveal–what they within themselves have to share–to entertain you. You personally.
Every story is related to each reader in a different way, not because the author/artist sat and wrote 8, or so, billion copies of the same story, but because the reader brings to each story their lived experiences, a moment in their life and how it impacted on their interpretation of the story.
The story is fantastic, but the reader makes it one in a billion.